We're at Shrovetide Walk, home of Ashbourne Thursday Market where Sean Clayton, local resident and director at Ashcom talks us through plans for the area under Ashbourne Reborn.
The area will be developed into a welcoming space with seating, where commemorative artworks will celebrate the unique contribution to the Ashbourne community of the annual Royal Shrovetide Football.
This project is led by AshCom, a not for profit volunteer-led organisation who have contributed vital match funding through local fundraising and sponsorship. It is part of the highways and public realm project within Ashbourne Reborn, led by Derbyshire County Council.
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Gareth Butterfield reported for the Ashbourne News Telegraph for nearly 20 years, and has lived and worked in Ashbourne for 30 years. In our short video, he shares his thoughts on the Ashbourne Reborn programme, which is due to start work in summer this year.
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"It's an ancient game of street football that still survives here in Ashbourne". As excitement built for the 2024 Royal Shrovetide Football, Tim Baker, curator of Ashbourne Historical Centre explained how the game works. Tim also paints the Shrovetide balls and has a wealth of knowledge to share about the game and the town.
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We asked representatives of the six local partners what Ashbourne Reborn means to them:
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And we also asked them to talk about Ashbourne's potential:
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And about their group's focus:
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Finally we asked them to say what their message is to local people:
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