Local business leaders are being invited to sign up for a free workshop on how companies can better control their margins.
'Get Your Pricing Right to Stay in Business' is the title of the 7 February evening workshop at The Venue in Ashbourne, hosted by D2N2 Growth Hub and Derbyshire Dales District Council and part-funded through the European Regional Development Fund.
Managing Director of The F Word Ltd, Serena Humphrey will be delivering the straight talking and practical workshop designed particularly for owners and managing/financial directors of established, ambitious businesses across all sectors.
Running from 5-8pm the session will include understanding pricing and value, knowing where pricing fits in the market, working out revenue on different price points and how pricing affects profits.
A District Council spokesperson said:
"It's critically important for local businesses that they know where to pitch the pricing of their products and services and that they fully understand the crucial difference between mark-up and margin.
"Attendees should leave this workshop armed with the knowledge of how to take control of this important part of their business."
Heather Bradford, Derbyshire Dales Business Advisor, will also be on hand at the event to assist attendees.